A luxury driving experience with Dior.


Jaguar Landrover has created a state-of-the-art lifestyle destination which is designed to showcase not only the entire range of Jaguar and Land Rover vehicles, but also the lifestyles that go along with them.

I was invited as a guest of Dior to their luxury driving experience at the Landrover Experience center in Lonehill, Johannesburg.

This private event featured a fragrance and makeup installation where guests could sample the Dior products and have a look at their foundations and colour palettes. Guests left with boxed miniature fragrances for men and woman.

The facilities feature 3km of off-road tracks with an Adventure Park adjacent to the main building where a series of obstacles are designed to put the off-road vehicles to the test in plain view of EXPERIENCE visitors.

We were divided into groups to ensure that each guest was given an opportnity to experience each the Landrover’s off-road capabilities and to test the control of the Jaguar on the A 70-metre diameter skidpan, or Dynamic Steering Circle. We also ‘competed’ against each other on the 185-metre long Dynamic Handling Platform. The driving courses are hosted by Jaguar Land Rover’s team of skilled EXPERIENCE instructors.

If you’re keen to book a driving course, or to enjoy the EXPERIENCE Johannesburg facilities, {TLC on the Track restaurant is located on the main building’s upper level and open to the public for walk-ins from 8am to 5pm, seven days a week}.

I am especially keen to visit again when the miniature “Growler” racetrack is complete. Here kids (up to the age of 5 years) can race tiny electric Jaguar F-TYPEs around the track. Children between the ages of 3-12 years can also participate in the off-roading with quarter-scale electric Land Rover Defenders on a purpose-built off-road track. These activities, along with a jungle gym, and remote-controlled miniature Defenders can be controlled by permanent child minders, so parents can enjoy experiences of their own.

My look: Checkered top with cut-out detail and shimmer track trousers: Scotch & Soda. Sneakers: Chanel

Jaguar Land Rover EXPERIENCE Johannesburg is situated at 1 Capricorn Drive, Lonehill and can be reached at 010 023 0462, info@experience.jaguar.co.zaor info@experience.landrover.co.za

Images: Supplied and Layla Shaik Photography

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